THE Rolling Hills
Personal branding work, 2019
Timeline: 2 weeks
Role: Designer and Illustrator
Tools:
Procreate, Adobe Illustrator, Photoshop
Rolling Hills is a 150 year old family owned, boutique tea estate from Darjeeling that has been in the B2B space is ready to launch its own consumer facing brand.
Brief
To design an identity for Rolling Hills that represents the core values of the brand and is suitable for the industry they reside in. The logo needs to be attractive to the Target audience. It needs to be serene, organic, energising, fresh and has a local 'darjeeling' feel.
The logo
The logo for Rolling Hills had to be rustic, serene and symbolic of the location of the tea farm.
Keeping this in mind, I experimented with various forms depicting hills, the plantation and morning dew.
The logo
The plantations
The morning dew
Final Identity
Logo variations
Packaging
